my services

social media management

  • This is for you if… You want a foundational, consistent, aligned presence during your busiest seasons, freedom to focus on client work without dropping off Instagram, and relief from the mental load of managing social media yourself.

    Keyword-Supported Captions — Brand-aligned captions crafted to tell your story, build trust, and speak directly to your ideal couples, supported with strong keywords and strategic hashtags.

    Curated Content — 2 posts per week (mix of feed posts, carousels, and reels) with intentional content planning that reflects your positioning within the wedding industry, scheduled at optimal times to reach your audience.

    Stories Prompts & Support — 2 made-for-you stories and 2 story prompts monthly to keep your audience engaged between feed posts.

    Monthly Content Calendar — Custom content calendar in Rella to view your feed layout, make revisions, and approve content so you always know what's coming.

    Custom Content Strategy — Mini Instagram audit and foundational content strategy aligned to your brand and ideal client.

    Monthly Strategy Call — 30-minute collaborative review of performance, content direction, and brand positioning to ensure alignment.

    Client HQ Access — Your personalized Notion portal where your content calendar, strategy, and all resources live in one organized place.

  • This is for you if… You want a strategic partnership that goes beyond just light consistency. You're ready for strategic visibility, deeper engagement, cross-platform presence, and performance insights that help you understand what's working so your social media becomes a true growth tool for your business.

    Keyword-Supported Captions — Brand-aligned captions crafted to tell your story, build trust, and speak directly to your ideal couples, supported with strong keywords and strategic hashtags.

    Curated Content — 3-4 posts per week (mix of feed posts, carousels, and reels) with intentional content planning that reflects your positioning within the wedding industry, scheduled at optimal times to reach your audience.

    Stories Prompts & Support — 4 made-for-you stories and 4 story prompts monthly to keep your audience engaged between feed posts.

    Monthly Content Calendar — Custom content calendar in Rella to view your feed layout, make revisions, and approve content so you always know what's coming.

    Full Instagram Audit & Strategy — Comprehensive audit of your current presence and advanced content strategy aligned to your brand, ideal client, and business goals.

    Secondary Platform Crossposting — Your Instagram content strategically adapted and posted to a secondary platform (Facebook, Threads, or LinkedIn) to expand your reach without extra work.

    Active Engagement Support — 4 hours per month of strategic engagement on your behalf to build connections, increase visibility, and foster community within your niche.

    Monthly Analytics & Performance Review — Detailed analytics report with recommendations and a monthly call to review what's working, refine strategy, and align on content direction.

    Client HQ Access — Your personalized Notion portal where your content calendar, strategy, analytics, and all resources live in one organized place.

  • This is for you if…. You’re ready for the most comprehensive partnership available. You're scaling, you need consistent visibility across multiple platforms, and you want a strategist who's deeply invested in your growth with regular touch points, advanced strategy, and proactive refinement every quarter.

    Keyword-Supported Captions — Brand-aligned captions crafted to tell your story, build trust, and speak directly to your ideal couples, supported with strong keywords and strategic hashtags.

    Curated Content — 4-5 posts per week (mix of feed posts, carousels, and reels) with intentional content planning that reflects your positioning within the wedding industry, scheduled at optimal times to reach your audience.

    Stories Prompts & Support — 6 made-for-you stories and 6 story prompts monthly to keep your audience engaged between feed posts.

    Monthly Content Calendar — Custom content calendar in Rella to view your feed layout, make revisions, and approve content so you always know what's coming.

    Comprehensive Audit & Advanced Strategy — In-depth audit of your entire Instagram presence and advanced, custom content strategy designed to position you as the go-to choice for your ideal clients.

    Custom Secondary Platform Strategy — Full strategy and content creation for a secondary platform (not just crossposting) tailored to that platform's audience and best practices.

    Active Engagement Support — 6 hours per month of strategic engagement on your behalf to build connections, increase visibility, and foster community within your niche.

    Bi-Weekly Check-Ins + Monthly Review — Bi-weekly text check-ins to stay aligned and responsive, plus a monthly performance review call to discuss analytics, strategy, and upcoming content direction.

    Quarterly Strategy Refresh — Every quarter, we revisit and refine your strategy to ensure it evolves with your business, audience insights, and industry shifts.

    Client HQ Access — Your personalized Notion portal where your content calendar, strategy, analytics, and all resources live in one organized place

  • This is ongoing Pinterest strategy and content designed to keep you discoverable and top-of-mind with couples in the planning phase. We'll consistently pin your work, the stunning photos and videos you're already creating, and position it strategically so it reaches couples searching for wedding inspiration in your area and style year-round.

    Pinterest has a longer content lifespan than Instagram, meaning the pins we create today can continue driving traffic to your website for months (even years) to come.

    I'll handle the strategy, scheduling, keyword optimization, and board curation so your artistry gets in front of engaged couples when they're actively planning and booking vendors. This is perfect for you if you’re wanting to expand your visibility beyond Instagram and tapping into a platform where your ideal clients are actively searching for you. Turning your work into a consistent source of website traffic and inquiries.

ADDITIONAL services

    • Instagram Audit

      A comprehensive review of your Instagram presence with clear, actionable recommendations on what to fix and how to move forward. Delivered as a PDF within 7 days.

    • Platform Strategy Roadmap

      A custom content strategy built around your brand and goals, plus a live call to walk through your roadmap together. Delivered within 7 days.

    • Pinterest Profile Setup

      A complete, optimized Pinterest profile setup designed to position you as a go-to resource in your niche and start driving qualified traffic to your website from day one.

  • I capture high quality iPhone content on wedding days so couples can share and relive their day as soon as it’s over. From getting-ready moments to ceremony highlights and reception details, I document every moment as beautifully as it unfolds, ensuring the day is captured fully and authentically.

    If you're a wedding professional interested in outsourcing wedding day content, I offer preferred partner rates for ongoing referral relationships or as an add-on to planner packages.

ensuring we’re aligned

I work with wedding creatives who are established in their business, have clarity around their brand and ideal client, and are ready to invest in their social presence as a strategic tool for growth.

My ongoing management services are designed for long-term, sustainable results that align with how luxury wedding businesses actually operate.

If you're not quite ready for ongoing management but still need strategic support, I also offer one-time services like my Instagram Audit and Strategy Roadmap.

These are designed to give you the foundational clarity and direction you need, and many clients use them as a stepping stone before moving into management when the timing feels right. If ongoing management isn't aligned right now, we can explore whether a one-time service makes more sense for where you are.

ready to get started?

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common questions

  • Yes. As a wedding professional, you already have beautiful work to share—I'll help you present it strategically. You'll provide the images and videos, and I'll handle the captions, design (text overlays and formatting), scheduling, and strategy.

  • This is one of the most common challenges wedding creatives face, and it's exactly what I help you solve. We'll create a content strategy that includes behind-the-scenes, educational posts, vendor collaborations, client testimonials, and use different parts from your content that you may have not shown. Your content isn’t shown to every follower, so if you posted about one part of a wedding one time, there’s a lot more opportunity to use content from that day, while putting a fresh take on it., including storytelling.

  • When I create reels using your content , that includes light editing based on your strategy, your preferences, and what will position you in front of your ideal audience. Some content may look like simply posting a carousel of stills, an intentional gallery of selected photos to tell a story, or using texts over reels (always custom to your brand). Our process is very collaborative with this and not a one-size fits all.

  • Community management means I'm actively responding to comments on your posts, engaging with accounts that fit your ideal client profile, and fostering connection with your audience. This is relationship-building work that most wedding creatives don't have time for.

  • Absolutely. As your business grows or your needs change, we can adjust your package. Many clients start with Essential and move to Elevated or Atelier as they see results and want to scale.

  • Instagram is my primary focus because it's where wedding couples spend the most time researching and booking vendors. However, I do offer Pinterest setup/management, and secondary platform platform management in some packages if you want to expand your visibility beyond Instagram. But my philosophy is to master one first, once you’ve done that we can discuss expanding.

  • Yes. The Story prompts I provide are designed to help you show up authentically in your own voice.

    For feed posts—to ensure your feed stays cohesive and strategic, it is best to send any changes or content to me directly so that I am able to make sure your social presence stays aligned with our content calendar and strategy.

  • Book a free discovery call and we'll talk through where you are, where you want to go, and which package makes the most sense for your business. If it feels like a good fit, we'll get you onboarded and start building your strategic Instagram presence!